PT DAHANA (Persero) was awarded by renowned financial magazine Infobank and Isentia as its research partner, at the "8th Infobank Digital Brand Awards 2019" for State-owned Enterprises (SoE) group categories with assets of one to two and a half trillion. This event was held at The Westin Hotel, Jakarta, Thursday, May 16, 2019.
Strengthening the communication space in the digital world is now crucial for companies as a space for building better communication between the companies and stakeholders both from consumers, shareholders. This way it is easier for public to get more transparent access to the company news through the existing digital platforms.
"Strengthening the brand of companies and products through digital channels is very important to improve business activity, especially in the millennial era," said Eko B. Supriyanto, Director of the Infobank Research Bureau.
PT DAHANA (Persero) has a variety of digital platforms such as Instagram, Facebook, Twitter, Web, and news portals. So far, all of DAHANA's digital platforms have contained news and features of company activities to promote products from state-owned companies engaged in the explosives industry.
Awards to DAHANA and other companies were the results of research conducted by Isentia using the Social Media Monitoring method collected from January to December 2018.
During the awarding process, the award for PT DAHANA (Persero) was received directly by the President Director Budi Antono. Following the awarding ceremony, the awarding committee and guests were invited to the communal fast breaking meal. (Yq)